Pensonic

Nuffnang Featured Advertiser for the month of May

Pensonic has come a long way from a small retail electrical appliances shop in Penang (Keat Radio Co.) in 1965 to the massive electrical giant it is today. The Pensonic of today no longer just sells or manufactures its products but has also ventured into having an R&D unit of its own to inspire innovation among its locally produced products.

On the branding side of the company, Pensonic in recent years had embarked on massive well-planned advertising & marketing campaigns throughout Malaysia, which succeeded in building Pensonic to the bluechip brand it is today.

Now at the year 2007, Pensonic has once again proven itself to be at the forefront of its industry in its willingness to explore the power of Nuffnang’s blog advertising campaigns.

Pensonic’s campaign with Nuffnang remains ongoing and covers hundreds of blogs in the Nuffnang community bringing exposure not only to its brand but in driving users to their website where Pensonic Friends like Amber Chia who each have a web space on their website.

The campaign has also inspired a number of Nuffnang bloggers to write about Pensonic and on their feelings towards the Pensonic brand.

Pensonic today remain to be one of Malaysia’s most recognizable brand.

Following its campaign on Nuffnang blogs campaign, Pensonic has moved on to show that it is once again at the forefront of developments in its industry.