Nuffnang, with their sibling company, Xamble Creators, facilitated the creation of the Xamble Creators app to empower influencers to connect, collaborate, create and earn.

Being an influencer is not all rainbows and sunshine. It takes a lot of effort, time and dedication to even begin to succeed. Even more so when being an influencer or content creator is not your main bread and butter!

Xiao Hong Shu’s strict focus on authentic, non-hardsell content can prove to be challenging for players in the influencer marketing industry specifically. As a key marketing and industry enabler, Nuffnang recognised a need for clear and concise information directly from the source that can help brands better understand how XHS works.

Nuffnang just announced a new partnership with UPLIFT and a renewed partnership with APE Malaysia, providing their stakeholders with an additional avenue to make a positive impact.

Curious to know what to expect in the Malaysian influencer marketing and social media space in 2024? Read on to find out more.